Privacy Policy
Last Updated: April 3, 2025
1. Introduction
Welcome to Inferstrat Private Limited (“Inferstrat,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our social media analytics and reporting services (the “Services”).
Inferstrat is a data analytics company based in India, providing tools for social media data analysis, report generation, and visualization. We are committed to protecting your privacy and ensuring the security of the information you share with us.
2.1 Information You Provide
We collect information you provide directly to us, including:
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- Account information: When you register for our services, we collect your name, email address, organization name, job title, and login credentials.
- Billing information: If you purchase our premium services, we collect payment information, billing address, and transaction history.
- User content: Data you upload, import, or create using our services, including spreadsheets, CSV files, presentation templates, and social media data exports.
- Communications: Information you provide when contacting our support team or participating in surveys or feedback forms.
2.2 Information From Third-Party Services
When you connect third-party services or grant us access to your accounts on other platforms, we may collect:
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- Google account information: When you authorize our application to access your Google Spreadsheets or Presentations, we access only the files you explicitly create or open through our application.
- Social media data: Information from connected social media accounts or platforms (like Brandwatch, Talkwalker, or Sprinklr), which may include engagement metrics, follower information, and content performance data.
2.3 Automatically Collected Information
When you use our Services, we automatically collect certain information, including:
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- Usage data: Information about how you use our Services, including features accessed, time spent, and actions taken.
- Device information: IP address, browser type, operating system, and device identifiers.
- Cookies and similar technologies: We use cookies and similar tracking technologies to collect information about your browsing activities. You can control cookies through your browser settings.
3. How We Use Your Information
We use the information we collect to:
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- Provide our Services: Process your data, generate reports, create visualizations, and deliver the functionality you request.
- Improve and develop our Services: Analyze usage patterns, troubleshoot issues, and enhance our offerings.
- Communicate with you: Send service-related notifications, updates, and respond to your inquiries.
- Ensure security: Protect our Services, prevent fraud, and enforce our terms of service.
- Personalize your experience: Customize the content and features based on your preferences and past interactions.
- Process transactions: Bill you for premium services and maintain payment records.
- Comply with legal obligations: Adhere to applicable laws, regulations, and legal processes.
4. How We Share Your Information
We may share your information in the following circumstances:
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- With service providers: Third-party vendors who provide services on our behalf, such as hosting, analytics, customer support, and payment processing.
- With integration partners: When you choose to connect our Services with third-party applications or services.
- For legal reasons: When required by law, legal process, or government request, or to protect our rights, privacy, safety, or property.
- With your consent: When you explicitly authorize us to share your information.
- Business transfers: In connection with a merger, acquisition, or sale of assets, where your information may be transferred as a business asset.
We do not sell your personal information to third parties for their marketing purposes.
5. Google API Services
Our Services use Google API Services to access and process data from Google Spreadsheets and Google Presentations. When you authorize access to your Google account, we adhere to Google’s API Services User Data Policy, including the Limited Use requirements. Specifically:
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- We only request access to the Google account data our application needs to provide our service functionality.
- We use the “drive.file” scope, which limits our access to only the specific files created by our application or explicitly opened by you through our application.
- We do not transfer or sell this data to others except as necessary to provide and improve our Services.
- We do not use this data for serving advertisements.
- We provide clear and accurate information about the data we access and how we use it.
You can revoke our access to your Google account at any time by visiting Google Account Permissions.
6. Data Security
We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no internet or email transmission is ever fully secure or error-free. We cannot guarantee the security of information transmitted to or from our Services.
7. Data Retention
We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. When we no longer need your personal information, we will securely delete or anonymize it.
8. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
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- Access and correction: You can access and update much of your information through your account settings. You may also request access to and correction of the personal information we hold about you.
- Deletion: You can request deletion of your account and personal information, subject to legal requirements that may require us to retain certain information.
- Objection and restriction: You may have the right to object to or restrict certain processing of your information.
- Data portability: You may request a copy of your personal information in a structured, commonly used, and machine-readable format.
- Consent withdrawal: Where we rely on your consent, you can withdraw consent at any time.
To exercise these rights, please contact us using the details provided in the “Contact Us” section.
9. International Data Transfers
Inferstrat is based in India, and your information may be processed and stored in India and other countries where our service providers are located. These countries may have data protection laws different from your country of residence. We take appropriate measures to ensure your information is protected in accordance with this Privacy Policy.
10. Children's Privacy
Our Services are not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us to have it removed.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website and updating the “Last Updated” date at the top of this policy. Your continued use of our Services after any changes indicates your acceptance of the updated Privacy Policy.
12. Contact Information
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Inferstrat Private Limited
620 Purbachal Road
Kolkata, West Bengal, India, 700078
Email: admin@inferstrat.com
We will respond to your request within a reasonable timeframe.